Knowledge Center
 
Leger Marketing is a proud Member of WIN (Worldwide Independent Network) of Market Research with Jean-Marc Leger, the CEO of Leger Marketing, as the President of WIN. WIN brings together the greatest independent firms of Market Research throughout the World.
To find out more please email info@winmr.com or click here

EFFIPUB

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EffiPub measures the impact of your advertising campaigns on the following aspects: 

 

Unaided, aided and total recognition of your campaign

Level of appreciation of the message

Understanding of the message

Perception frequency

Purchase intention